Cocoalabs - Identity & letterpress business cards


Cocoalabs is a mobile application start-up based in New York wanting a creative and cleverly design brand image inspired by the concept of the laboratory. The goal was to give the start-up a bold and vibrant image putting into image the process of creating each app in a lab context.

The new business cards had to have a high-end feel and a unique outcome. These cards were printed on NEENAH CLASSIC CREST SOLAR WHITE EGGSHELL 100C for the white verso and on WAUSAU ROYAL COMPLEMENTS ECLIPSE BLACK 100C for the black recto. Both sides were duplexed to make a nice thick card with a matching colored edge. Two pantone colors has been used with a foil color block in matching orange for the recto. There is also a blind impression of the logo on the white verso for a nice, tactile feel.

These cards were nicely printed by Studio On Fire.