Clean identity designed for a fashion and architectural photographer aiming to achieve a minimalist design with a strong font combination and a subtle use of color.
In order to give the minimalist identity a strong statement, the business cards kept a lot of well balanced white space and focus on the tactile experience of the uncoated paper stock and letterpress printing. The cards has 2 spot colors and was printed on crane pearl white 110C custom duplexed after printing to make a nice and thick 220C card. The edges are also colored to match the green-blue color and give the simple design a clever detail.
Printed by Studio on Fire